Thursday, September 27, 2012

Jump - a car accident without a seat belt on is like diving to an empty swimming pool

Being involved in a car crash without a safety belt on, is like diving from a platform to an empty pool.

This upsetting video was created for a Finnish road safety campaign to remind people to use their seat belts. The message is quite powerful.

"Seat belt saves lives. In a collision there are enormous forces affecting to a person without a seat belt." -Liikenneturva 2011


Sunday, September 23, 2012

Cheese commercials with the exotic Arctic circle atmosphere

The geographical position of Finland, forests, lakes, and the cold weather during winter time are commonly used topics in Finnish commercials.

In these Finnish cheese commercials, the Nordic weather, folklore, music and old traditions are clearly seen and heard.


"Taivahan teitä jo pilvet käy, tuulien voimat mua kantaa."
"The clouds are moving along heavenly roads, I am being carried by the power of the winds." 

The female figure skater in the commercial above is Kiira Korpi.

"Taivahalla tummana tuulet käy, minä vaan en taivu koskaan." 
"The dark winds are whistling, but I will never yield."


Friday, September 21, 2012

Princess Leia's necklace is given away to a museum

One of the most successful and famous Finnish jewelry designer, Björn Weckström, is giving all his prototypes, unique pieces of jewelry, test casts and paintings to museums.

Among Björn Weckström's designs is the famous silver necklace, Planetary Valleys, which was worn by Princess Leia (actress Carrie Fisher) in the movie Star Wars. The necklace is given away to the Finnish design museum, where it hopefully will be displayed to public.



Thursday, September 20, 2012

Are you a monster - how the children see you when you have been drinking

"The Fragile Childhood activity has begun in 1986 and has been established as a well-known form of activity in Finland. Its goal is to help children who suffer from parental alcohol misuse." - Lasinen lapsuus